Neiman Marcus
Art of Fashion
For more than two decades, Neiman Marcus has honored the auspicious fashion and art connection with a yearly campaign aptly titled The Art of Fashion. It showcases unique wearable works from world-renowned designers like Alexander McQueen, Givenchy, and Tom Ford. To honor this, I created a layered, transparent lockup to represent a window into the depths of this symbiotic relationship. It introduced 8-10 spreads of clean, simple product pages highlighting the designer's art. This 360 campaign was included in Vogue, Vanity Fair, Harper's Bazaar, and The Book, along with the Neiman Marcus marketing channels.
Brand Exploration & Strategy
Graphic Design
Graphic Design